Farm Bureau Insurance Continues SCHSL Football Postseason Involvement
Columbia, SC – For the sevenththird straight year, Farm Bureau Insurance® is partnering with the South Carolina High School League to make it easier for football fans to follow the gridiron playoff activity across the state. The collaboration provides Full Coverage of the upcoming SCHSL playoffs via digital and social media.
Farm Bureau Insurance’s involvement with SCHSL playoff football begins each year with the release of the official playoff brackets for all six classifications, which can be found by clicking on the Brackets tab on the home page of SCHSL.org. These interactive brackets come to life following the crowning of state champions as Farm Bureau Insurance agents present the winning schools commemorative editions of the bracket as keepsakes for their trophy case.
As well, each Friday during the postseason fans can utilize the X, formerly known as Twitter, handle @SCHSL to receive scoring updates on all playoff games via the Farm Bureau Insurance Full Coverage Scoreboard. Typing in the hashtag “#FullCoverageScoreboard” will also allow Twitter users to see those updates. As well, fans are encouraged to use #FullCoverageScoreboard when they are posting scores from playoff games themselves.
“We’re proud to support the high school football playoffs—it’s more than just a game, it’s the heartbeat of our communities across the state” said Susan Merrill, Farm Bureau Insurance Director of Marketing. “Our local agents live, work and cheer alongside our customers, so this is a natural fit for us. We’re honored to stand behind the teams, families and fans who make our towns such great places to call home.”
The SCHSL football playoffs get underway Friday, November 7th with 96 games across the state and culminate with six state championships being decided over two days December 5th and 6th.
